Design Thinking & Idea Development (II)

BY Dr. Wolf SiegertDATE Friday Last update: 22 February 2017 at 18:48


Thoughts and Sources :

Here you will find a bunch of audio- and audio-visual documents allowing you a first insight into our topic:

Justin Ferrell

Justin Ferrell on Day 2 of the Digital Innovators’ Summit in Berlin 24 March 2015 [1]:

Justin Ferrell - Fireside Chat on Design and Innovation from Digital Innovators’ Summit on Vimeo.

Robert Misik

For those, who understand German, written and read by the Austrian journalist and author, Robert Misik, you will learn about the historic background of the term of cooperation and collaboration: HERE you can find and listen to his Essay, presented at Deutschlandfunk, Essay und Diskurs, Sunday 18th 2016:

Laurie Anderson

This is one of her latest interview. Talking about late Lou Reed, the "Heart of a Dog" and... from minute 25 on... about design: "When you design your personality, may be you’ve made it a little too small..."

You will find more quotes and statements later on. Among others from:

Barbara A Karanian Ph.D. School of Engineering,
Mechanical Engineering Design, Stanford University

Bill Burnett

, consulting assistant professor and master in design thinking at Stanford University

Tom and Dave Kelley

, founder of the, speak in July 2013 at MIT’s Media Lab about the start of Design Thinking Method at the Product Design Program at Stanford:

Michael Moon

... [2]:

No specific license (default rights) all rights reserved

... and Marco Schmoecker:

No specific license (default rights) all rights reserved

Design thinking:

Ulrich Weinberg

at TEDxBratislava [3]

TASK ONE: Do pick your favorite presenter... and present him

And here some examples

How corporates implemented this method:


: Design Thinking, Design Sketching, Design Prototyping


: ASUS Transformer Book — Design Thinking Story


: Design Thinking @ Deutsche Bank | Innovation through Design Thinking


: Understand IBM Design Thinking in 10 minutes

Phil Gilbert:IBM Design Thinking


: Design Thinking with SAP: Charles succeeds with SAP S/4HANA Finance

TASK TW0: Do pick your favorite company presentations... and present it

If you are still curious...

... have a look at the - Site related to DESIGN-topic.


[1Further quotes from Justin are on the Design-Thinking reference-list on this Blog from April 1st 2016:

[2These quotes at taken from this note on Vanishing Values Versus Virtual Virtues.

[3In comparison to this look at his reflections on The End of Brockhaus Thinking.

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